If you’re like most other lawyers, you or someone you know set up Google My Business (GMB) for your firm and probably forgot about it. Considering the recent changes below, now is the perfect time to finally log in and make some updates. This post is short, sweet, and to the point. Take some action. […]
The internet is flooded with thousands of companies offering to host your website. You may think it’s the last thing you should worry about and that any old host will do. You couldn’t be more wrong. In the crazy competitive legal SEO world, a top-of-the-line web host is critical to your success. Qualities to Look […]
One idea that gets thrown around a lot in marketing and content creation these days is the concept of “client-driven”. But what does the term mean and how does it apply to law firms and legal content writing? Let’s break it down. At its core, client-driven content refers to content that’s created with the client […]
As we already know, it’s 2018 and the times are changing. No longer is your website just an online brochure you want potential clients to only go to only when they see your website URL on a billboard or in a TV commercial. In 2018 and beyond your website should be a powerhouse lead-generating machine. […]
As a small or solo practice law firm, it can be intimidating to look at what large and corporate legal practices are doing and why. Everything from a large firm’s budget to their practice policies, case proceedings, and marketing strategies will vary from those of a small practice. Despite these differences, glancing at the corporate […]
Google has announced a new ranking algorithm that will affect mobile search queries. Google is calling it the “Speed Update”. Starting in July 2018, page speed will officially be a ranking factor for mobile searches. Google has been using speed as a ranking signal in desktop searches since 2010. With them shifting to a mobile-first […]
2017 is finally here and if the past year is any indication of what’s to come for law firm digital marketing, we’re in for a very interesting year. Many of us have probably joined in on that age-old tradition of making a New Year’s resolution or two. The idea of course is to set goals […]
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The math is simple: SEO drives website traffic. Without regular SEO and marketing efforts, a website becomes obsolete. Without website traffic, a law firm can't generate new client leads. We're here to help you avoid that by working beside you to help you craft your unique story, share it with the world, and show you who's listening.
